Advertising Disclosure
Last Updated: November 3, 2025
Our Commitment to Transparency
At Pulse Games, we believe in complete transparency regarding our business relationships and advertising practices. This disclosure explains how we may earn income through affiliate partnerships, sponsored content, and advertising programs. We are committed to maintaining the trust you place in us by being honest about our financial relationships while ensuring they never compromise the quality or integrity of our services and content.
Affiliate Relationships and Partnerships
Affiliate Program Participation
Pulse Games participates in various affiliate marketing programs. This means we may receive commissions when you click on certain links on our website and subsequently purchase products or services from our partners. These affiliate relationships help support our business operations and allow us to continue providing valuable content and services.
Our affiliate partnerships may include game development tools, software platforms, educational resources, and other products or services relevant to arcade game development. When we recommend tools or services, we consider their genuine value to our audience, not just the potential commission we might earn.
Affiliate links may be identified by unique tracking codes or parameters in the URL. These links allow our partners to track purchases that originate from our website, ensuring we receive appropriate credit for referrals. Using these links does not increase the cost to you and often provides access to exclusive deals or promotions.
Commission Structure and Disclosure
We earn commissions through various arrangements with our affiliate partners. These may include percentage-based commissions on sales, flat fees for qualified leads, recurring commissions for subscription services, or hybrid models combining multiple compensation methods. The specific commission rates vary by partner and product category.
While we may receive financial compensation through these relationships, we maintain strict editorial independence. Our recommendations are based on genuine assessment of value, quality, and relevance to arcade game development needs. We never recommend products or services solely for commission potential.
Product Recommendation Policies
When we recommend products, tools, or services, we evaluate them based on several criteria including functionality, value for money, reliability, user experience, and relevance to arcade game development. We prioritize recommending solutions we have personally evaluated or that have strong reputations within the game development community.
We strive to provide balanced perspectives, including both advantages and potential limitations of recommended products. Where possible, we also suggest alternative solutions so you can make informed decisions based on your specific needs and circumstances.
Financial Relationship Transparency
We are transparent about our financial relationships with partners. When content includes affiliate links or recommendations from partners with whom we have financial arrangements, we clearly disclose these relationships. This transparency allows you to make informed decisions about whether to use our affiliate links or seek alternatives directly.
Sponsored Content and Brand Partnerships
Sponsored Content Identification
Occasionally, we may publish sponsored content or branded materials in partnership with companies relevant to arcade game development. All sponsored content is clearly labeled as such using terms like "Sponsored," "Paid Partnership," "Advertisement," or similar language at the beginning of the content.
Even when content is sponsored, we maintain editorial control over the final output. We only accept sponsorships from brands we believe offer genuine value to our audience. Sponsored content undergoes the same quality standards as our regular content and must meet our requirements for accuracy, usefulness, and relevance.
Brand Partnership Criteria
We are selective about the brands and companies we partner with for sponsored content. Our criteria include alignment with our values, relevance to arcade game development, quality of products or services offered, reputation within the industry, and potential value to our audience. We decline sponsorship opportunities that do not meet these standards.
Brand partnerships may take various forms including sponsored articles, case studies featuring partner products, webinars or events, product demonstrations, or featured placements. Regardless of format, all sponsored content is clearly disclosed.
Editorial Independence
While we accept sponsorships and partnerships, we maintain strict editorial independence. Sponsors cannot dictate content that portrays their products or services inaccurately or that disparages competitors unfairly. We reserve the right to refuse, modify, or discontinue sponsored content that does not meet our quality standards or that conflicts with our audience's interests.
Content Authenticity Guarantee
We guarantee that all content on our website, whether sponsored or not, reflects honest assessments and genuine information about arcade game development. We do not publish false or misleading information to satisfy sponsor requirements. Our reputation and your trust are more valuable than any sponsorship arrangement.
Third-Party Advertising Networks
Display Advertising Networks
We may use third-party advertising networks to display advertisements on our website. These networks include platforms like Google AdSense or similar services that serve contextually relevant ads based on page content and user interests. These advertisements are clearly distinguishable from our regular content.
Advertising networks use various technologies including cookies and tracking pixels to deliver relevant advertisements and measure their performance. These technologies collect information about your browsing behavior to provide more relevant advertising experiences across multiple websites you visit.
Behavioral Targeting and Personalization
Third-party advertising networks may use behavioral targeting to display personalized advertisements based on your browsing history and interests. This targeting uses data collected across various websites you visit to create profiles of user interests and serve relevant ads accordingly.
You can opt out of behavioral advertising through browser settings, advertising network preference tools, or industry opt-out platforms. Please refer to our Cookie Policy for detailed information about managing advertising cookies and preferences.
Cookie Usage for Advertising
Advertising networks use cookies to track ad impressions, clicks, and conversions. These cookies help measure advertising effectiveness and optimize ad delivery. Some cookies are first-party (set by our website) while others are third-party (set by advertising networks). You can control cookie settings through your browser or our cookie preference manager.
Advertising Quality Standards
We maintain quality standards for advertisements displayed on our website. We block categories of ads that are inappropriate, misleading, or irrelevant to our audience. However, we cannot guarantee control over all ads served by third-party networks. If you encounter problematic advertisements, please contact us so we can address them with our advertising partners.
Your Rights and Controls
Advertising Preference Management
You have control over your advertising experience on our website. You can manage your preferences through several methods:
- ● Use our cookie preference manager to control advertising cookies and tracking technologies
- ● Adjust your browser settings to block or limit cookies from advertising networks
- ● Use industry opt-out tools provided by advertising self-regulatory organizations
- ● Install browser extensions that block advertising tracking
Opt-Out Procedures
If you wish to opt out of personalized advertising while continuing to see general advertisements, you can do so through various mechanisms. Most major advertising networks provide opt-out tools through their privacy settings or through industry-wide opt-out platforms.
Please note that opting out of personalized advertising does not mean you will stop seeing advertisements entirely. Instead, the ads you see will be less relevant to your interests and more generic in nature.
Data Collection for Advertising
Advertising networks collect various types of data for advertising purposes including IP addresses, device identifiers, browser type, pages visited, time spent on pages, links clicked, and referring URLs. This data is used to deliver relevant advertisements and measure campaign performance. You can limit this data collection through the opt-out methods described above.
Rights Under Privacy Regulations
Depending on your location, you may have specific rights regarding advertising data collection under regulations such as GDPR, CCPA, or other privacy laws. These rights may include accessing your data, requesting deletion, opting out of data sales, or restricting processing. Please refer to our Privacy Policy for detailed information about your rights.
FTC Compliance and Legal Requirements
Pulse Games complies with the Federal Trade Commission guidelines regarding endorsements, testimonials, and advertising disclosures. We ensure that all material connections between our business and any advertisers, sponsors, or affiliate partners are clearly disclosed to our audience.
Our disclosure practices align with FTC requirements that mandate clear and conspicuous disclosure of material connections in advertising. This includes disclosing affiliate relationships, sponsored content, and any compensation received for recommendations or endorsements.
We regularly review and update our disclosure practices to ensure ongoing compliance with evolving regulations and industry standards. If you have concerns about any advertising disclosure on our website, please contact us immediately so we can address them.
Changes to This Disclosure
We may update this Advertising Disclosure periodically to reflect changes in our advertising practices, partnerships, or legal requirements. When we make significant changes, we will update the date at the top of this page. We encourage you to review this disclosure regularly to stay informed about how we use advertising and affiliate marketing on our website.
Contact Us About Advertising
If you have questions about our advertising practices, partnership relationships, or disclosure policies, please contact us:
Email: info@pulse-game-s.com
Phone: +44 20 8004 2630
Address: 79 George St, London W1U 8AQ, UK